Doxim^® (www.doxim.com), a leading provider of customer engagement software for the financial services industry, today announced that Servus Credit Union, the 3rd largest in Canada with over 100 locations and $15 billion in assets, has selected Doxim CRM, to combine its product, service and member data into a single, actionable 360º view of the member.

“As we grow, Servus remains committed to listening to our members so we understand their financial goals and help shape their financial fitness so they reach those goals, now and in the years to come” said Jim Dayman, Vice President Direct Banking, at Servus Credit Union. “To help provide an exceptional service experience, we require a framework of processes and technology that empowers our employees to better serve members and predict their needs through a consolidated view of interactions, products, and life stages. Doxim CRM plays an integral role in achieving this vision.”

Following their selection process, Servus selected Doxim CRM as it not only met the needs of the Member Relationship Management program, but it also mitigated project risks in terms of budgets, time to market, and member impact. The credit union will benefit from Doxim CRM’s pre-configured interfaces and workflows, plus inter-operability with all its current core banking systems and credit bureau providers, document management solutions, and lending and origination solutions.

Doxim’s deep business relationships through the credit union system in Canada and its experience working with Servus in other capacities reassured the credit union that Doxim was the right fit for this CRM partnership. The implementation will be guided by Doxim’s roster of experts, who have years of experience in virtually all areas of the credit union ecosystem and technology.

“We’ve had the pleasure of working with Servus Credit Union for over 10 years now, said Doxim CEO and President, Chris Rasmussen. “That gives us a head start in understanding Servus’s business, complexities and business processes, and its underlying core applications. We are excited to extend our partnership and the adoption of our Customer Engagement Platform with the Servus team by implementing Doxim CRM across more than 100 branches and offices.”